Today I want share another thing I have learned from RichDadPoorDad author and mentor Robert Kiyosaki.

In their book Why We Want You to Be Rich (see Resources), he and my other mentor Donald Trump have a diagram you see below.

As you will note MISSION is the FOUNDATION of this B-1 Triangle as Robert calls it. If you don’t have a MISSION associated with your business, GRUNTS, you have NO business!

Also your MISSION should be KISS and be repeatable by you in an ELEVATOR SPEECH – the time it takes to go from ground floor to the 9th nonstop – which in this day of high speed should be about 9 SECONDS!

Sarge Hugh Simpson